The Epictri
Escape into the Colorful World of Entertainment
  • Home
  • Latest
  • Celebrity
  • Movie
  • Music
  • Theatre
  • Street Performance
  • About Me
  • Contact Me
Is Paid Traffic Worth The Expense?

Is Paid Traffic Worth The Expense?

pictri June 20, 2017 Featured, Marketing, Social Media

In a world where the internet and social traffic drives most businesses, the prospect of buying web traffic for your business website is enticing, but is it worth it? That’s the question. Sure, at first glance, an increase in page hits is exciting, but, if those visitors aren’t engaging and showing an interest in your products, you could end up feeling cheated.

Let’s take a look at the factors to consider in deciding to pay for web traffic to your site.

  1. What Kind of Traffic Are You Buying?

Buying Traffic? It’s not as easy as you might think..

There are three main ways to buy traffic. First, there’s the direct approach in which you buy a package that promises to deliver a number of unique visitors to your site for one price. A second option is paid advertising, which requires you to engage in a pay-per-click scheme. Third, you may decide to go through Google or Bing and pay for sponsored search results. This will highlight your ad at the top of search results, where they will be noticed first. The search results option may end up being the most costly, because you will pay for the ad, as well as for a pay-per-click rate.

  1. How Much Are You Paying?

This is a big consideration, even more so than traditional advertising, because prices can vary greatly. In respect to cost-per-click rates, you might pay anywhere from a few cents to several dollars per click. In looking at your options, it’s important to know the size of the site or service and how much traffic could potentially be directed your way. A stronger click-through rate will result in greater visitor counts to your website, so investing a dollar or more per click may be the better option than buying the visitor package, mentioned in the first method for buying traffic.

  1. Now, Find Out If You’re Getting A Good Return On Investment

Monitoring your web traffic is essential in determining if your chosen method was worth it. Of course, the idea here is to get people to notice your website and take an interest in the products and services you have to offer.

Google Adwords, by way of example, cites a .4% click-through rate, so relying solely on their platform may not be in your business’ best interests. There’s always the possibility that those ads will create word of mouth buzz and direct more traffic to your site.

  1. Are You Making a Profit?

Profit ?

When it comes down to it, that’s really the best way to determine if paying for web traffic is worth the cost. Are people buying your products and/or services? Are you making more back than you spent on web traffic?

It’s recommended that you give it a week, before determining the value of your web traffic investment, regardless of what option you choose. Further analysis of web traffic versus product sales will help you decide whether you will continue to buy web traffic through the options previously listed, or whether your money is better spent through more traditional forms of advertising.

In the end, determining the worth of paid web traffic comes down to a method of trial and error.

Should You Repair Your iPhone Or Buy A New One? What can we expect from the upcoming Despicable Me 3 movie?

Related Posts

Creative Ways to use Custom Stickers to Promote Your Brand

Blog, Featured, Marketing/

Creative Ways to use Custom Stickers to Promote Your Brand

You are going to see stickers everywhere. They are colorful, fun, creative, durable, cost-effective and allow word-of-mouth marketing. Business owners do not need to use just their logos as custom stickers; they can use stickers in many creative ways to hold the interest of their audience and promote their brand. Here are some different ways […]

Marketing Secrets: Utilize Custom Printed Stickers

Featured, Lifestyle, Social Media/

Marketing Secrets: Utilize Custom Printed Stickers

Smart local businesses use stickers to gain the attention of potential customers. Thus, instead of seeing a brand as a local entity, they’re left with a design and a brand impression of the new business. A sticker is something they can take with them and actually place it on an item, whereby they have no […]

5 Advantages of Investing In Instagram Followers

Marketing, Social Media, Tech Gadgets/

5 Advantages of Investing In Instagram Followers

Instagram has transformed the common destination for executives today. Social rivalry and brand evolution have estimation on numbers that are efficient. For this purpose, investing in users has thrived and is now trendier than ever. Here is five advantages of investing in prospects for your Instagram platform:   Overall, if you are initiating a startup […]

RSS Entertainment News

  • cellularphonereviewsblog.wordpress.com
    There are several big cell phone providers out there for you to choose from if you’re looking for cell phone service, but you should compare cell phone plans to help ensure that you get the best coverage for the best price. Before opting for any one provider, take a look at these things. Tags: 1gmhass90

Important Links

  • About Me
  • Contact Me
  • Latest

Menus

  • About Me
  • Contact Me
  • Home
  • Latest
  • Privacy Policy
  • Terms of Service

Nav

  • About Me
  • Contact Me
  • Home
  • Latest
  • Privacy Policy
  • Terms of Service
© The Epictri 2021